For Audi we created a full CGI winter landscape spiralling within itself: road, trees, rocks, snow, clouds and sky all curl around in a perspective that would have been impossible to photograph. In these scenes the cars, also created in CGI, are speeding on a snowy road next to ski runs with real competing athletes.
The images were shown across Europe, naturally with a focus in ski resorts!
Have a look at how we made it here:
Recom Farmhouse is on Instagram, Facebook and Twitter!
More work at recomfarmhouse.com and our blog madlove.net.
More work at recomfarmhouse.com and our blog madlove.net.
CREDITS
Client: Audi
Agency: Kolle Rebbe
Creative Director: Jörg Dittmann
Art Director: Benjamin Allwardt, Marcus Kubicke
Project Manager: Amelie Pamp
Art Buyer: Katja Sluyter
Project Manager : Lars Wittmaak / Recom Stuttgart
CGI Directors: Christoph Bolten / Recom Farmhouse and Jonas Braukmann / Recom Berlin
CGI Lead Artist: Kristian Turner / Recom Farmhouse
CGI Artists: Richard Jenkinson / Recom Berlin; Florian Einfalt and Dariusz Makowski / Recom Farmhouse; Ivo Stanev / Recom Stuttgart
Post Artists: Pepê Alram and Kate Brown / Recom Farmhouse; Christian Schemer and Nele Ebner / Recom Stuttgart; Jonas Braukmann / Recom Berlin
Agency: Kolle Rebbe
Creative Director: Jörg Dittmann
Art Director: Benjamin Allwardt, Marcus Kubicke
Project Manager: Amelie Pamp
Art Buyer: Katja Sluyter
Project Manager : Lars Wittmaak / Recom Stuttgart
CGI Directors: Christoph Bolten / Recom Farmhouse and Jonas Braukmann / Recom Berlin
CGI Lead Artist: Kristian Turner / Recom Farmhouse
CGI Artists: Richard Jenkinson / Recom Berlin; Florian Einfalt and Dariusz Makowski / Recom Farmhouse; Ivo Stanev / Recom Stuttgart
Post Artists: Pepê Alram and Kate Brown / Recom Farmhouse; Christian Schemer and Nele Ebner / Recom Stuttgart; Jonas Braukmann / Recom Berlin